Sit back, buckle up and ride along with O’Shea on the “Highway to Hell.”
PRINCESS GOLLUM wears HAT by HELENA EISENHART, SHIRT by CD1974, EARRINGS by KARTHUR all c/o RETAIL PHARMACY, and BRACELET by MARTINE ALI
PRINCESS GOLLUM wears NECKLACE by CHRIS HABANA, SCARF by ALEXANDER WANG, EARRINGS by MARTINE ALI
PRINCESS GOLLUM wears JACKET by ALEXANDER WANG, SHIRT by BLONDITA SHOP, SKIRT by GOOD MANNERS, BOOTS by FERRAGAMO, JEWELRY by MARTINE ALI
PRINCESS GOLLUM wears DRESS and BODYSUIT by RUI, BELT by HOLLYWOOD LOWBROW c/o RETAIL PHARMACY, BOOTS by FERRAGAMO
Agnès is wearing a top from Peng Tai, a skirt from IRO Paris and boots from GmbH
Moli is wearing a top from Mengche Chiang, a dress from r . l . e with with tights from Wolford, ring from Julia Bartsch and shoes from empty behavior
Chloe is wearing a top from Acne Studios, pants from MM6 with a belt from Julia Bartsch, sunglasses from Uvex and shoes from Proenza Schouler
Glory is wearing a shirt from IRO Paris, pants from peng tai and shoes from Yume Yume
Timothée is wearing a shirt from Paloma Wool, pants from helios Emil and shoes from Yume Yume
Youssef is wearing a shirt from Dries Van Noten, pants, boots and underwear from GmbH, and a vintage hat
The person in motion, the person of passion, the people passing by on the street who don’t care where you’re going, because they’re on a mission of their own. As Do crafts his garments, likewise do these individuals carve out their paths for themselves. No rules, no guidelines, and if there were — aren’t those meant to be broken? Suggestively, Do broke several rules once he interrogated assumptions around everyday dress back in September last year. Criticism came from more than one place at once. However, by staying true to his vision, he’s already beginning to see the fruits of his labor: his system of dressing, crystallized. It's subtly arrogant, yet widely accessible, dynamic, and utilitarian: it's a blazer, those striped trousers, that turtleneck top, and the traditional flattering denims. In other words, it's your carte blanche, thus let their personality be the color.
Who are they? The campaign, photographed by Huy Luoung and styled by Jason Rider, stars An-My Le, Armina Howanda Mussa, Ash Owens, Connor Sen Warnick, Devin B. Johnson, Eli Ping, Frederique Thiollet, John Yuyi, Kai Avent-Deleon, Linda Rodin, Michael Abel, Mindy Seu, Minjae Kim, Oscar Yi Hou, Sam Stewart, Sophia Roe, Steph Shiu, Yahdon Israel.
Usually, I’d hesitate to spell out more than four names, but in this case, perhaps we should consider them adjectives. Not at the expense of individuality. But rather, the definition of it.
