Homies Wonderland Heads to Tokyo

March 28, 2018

Homies Wonderland, a cult favorite of the city's famously fashion-forward L.E.S. skater crowd, has dropped "Delivery One" of their Spring/Summer 2018 collection today.

HSWLD has built itself up over the years by continuing to come back to the core concept that a brand can be more than merely brick-and-mortar. And they have manifested this reality— their LES retail location is truly next level, a locus for lovers of edgy streetwear as much as the spot for any downtown artist or musician seeking to socialize or collaborate in a safe creative community.

Since the start, they've strived to branch out— opening a second location for the store in Krakow, bringing the message to where the brand was originally born. But that was not enough— the world wanted more.

NYC photos by @shinichitsutsui
NYC Styling by @gosia.sek
NYC Model @ao.offi

Tokyo photos by @ken_youthtokyo
Tokyo Model @remnants_skulls

For this season, HSWLD has sent their statement streetwear to Tokyo. Both the collection and campaign carry the sentiment that style speaks louder than words— and the language of these designs are definitely loud. Collaborating with influencers and various creative figures from the L.E.S. and Shibuya, the collection highlights symbols of cultural overlap between the two cities through graphics garnered from childhood games and nostalgic snapshots of timeless surroundings.

Text by Anna Zanes

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