Matthew M. Williams Redefines Classic With Givenchy SS24
The collection marks a return to functional and wearable garments as opposed to the clickbait logomania of the previous fashion week season. Especially with the industry’s current hyperfocus on stealth wealth trends and stripping wardrobes down to the essentials, everyone forgets that these ivy-style silhouettes are timeless, hidden away within American and European culture, and — as Avery Truffelman concludes in her podcast Articles of Interest, therefore never trendy. By highlighting the enduring charm of schoolboy-inspired fashion, he reminds us that certain styles remain embedded in our cultural consciousness. The collection acts as a testament to the inevitable melding of traditional fashion codes with contemporary forms of dress.