More Memories

November 24, 2020

Facetasm’s SS21 documentary further expounds upon the brand's runway show and this idea of memories. As a part of Rakuten Fashion Week’s “by R” project based on the concept of the “Creator’s Eye,” which is a series of documentaries that focus on different sides of fashion, Facetasm shows behind-the-scenes footage of its SS21 show. Facetasm’s documentary concentrates on the perspective of one of the brand's favorite models, Shuntaro Yanagi.

Throughout the course of the documentary, the audience gets to see Yanagi prepare for the SS21 Facetasm show, from him getting to the show venue to him walking on the runway. It also captures the real nature of the current world, as we see Yanagi and other models wearing their masks during the show prep (p.s. WEAR YOUR MASK).

Text by Jacorey Moon
Video Courtesy of Facetasm

With help from Tomochika Komoriya, Kento Yamada, Tazo Mizutani, Takanobu Oki, and Hiroshi Kagiyama, this documentary gives an in-depth look into how the brand creates the magic that surrounds Facetasm.

Check it out below.

FACETASM "More Memories" SS21 + More - Documentary

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Fashion

Advisry’s “America, Still” Looks at a Nation on the Edge

September 17, 2026

Advisry returned to New York Fashion Week with America, Still, a collection by designer Keith Herron that examines the current state of the nation through the lens of 50 years ago. Narrated by the voice of James Baldwin from 1969, the show unfolded across three acts, moving from reaction to dignity and, ultimately, transformation.

Herron’s latest collection documented the tensions of a country approaching its limits, exploring the characters that emerge in moments of collapse; those who react, those who cope, and those who transcend.

On the runway, sequined basketball shorts and evening gowns came together in a collection that moved between sportswear and the more theatrical dressing that we’ve come to know. The brand’s familiar hand-shaped pockets brought a nice detail to the collection while furry gloves and pearl masks covering the models’ faces offered something more surreal to the looks.

Accessories played an important role, too, with models carrying beautiful bags that stood out alongside the clothing. Across the collection, familiar American references were reworked through Advisry’s distinctive approach to craft, sartorial precision, and cultural storytelling. Casualwear, formalwear, and exaggerated accessories existed side by side, bringing a sense of contrast to the collection without feeling out of place.

Founded in 2014, Advisry has grown from Herron’s teenage project into an established New York fashion house. With America, Still, the brand continued that approach, using clothing as a means of examining the cultural and social pressures of now while looking to the past for context.

Text by Dylan Andrews
Photos by Spencer Stovell

office was backstage to take a closer look at the collection, capturing the details, accessories, and looks that brought America, Still to life.

Fashion

Leaving Marigot: Olivier Rogers SS27

September 17, 2026

For Spring/Summer 2027, Olivier Rogers presents Leaving Marigot, a collection shaped by family, memory, Caribbean culture, and identity. Named after Marigot, Saint Martin, where Olivier was born, the collection draws on the places and people that shaped his understanding of style, connecting his Caribbean roots with his upbringing in Brooklyn.

Although he did not grow up in Saint Martin, Rogers spent part of his childhood on the island, where he noticed the understated way the men around him dressed: clean, fitted, simple, and intentional. His father, an electrician with a strong sense of style, became an early influence through his polo shirts with popped collars, track jackets, fitted vintage denim, and dress shoes. Photographs of his father as a young man, safely stored in his grandparents’ home, continue to inform Rogers’ approach to design.

His mother instilled a similar approach to dressing, teaching him that presenting yourself well was a way of earning respect. Leaving Marigot brings these influences together, connecting Marigot and Flatbush through a wardrobe that feels both familiar and personal. One of the collection’s most significant pieces is a red, white, and blue track jacket inspired by a photograph of Rogers’ father at around 18 or 19 years old. Referencing the colors of Saint Martin, the look is recreated through a matching track jacket and pants, while the campaign features a model reenacting the picture.

Text by Dylan Andrews

Colorful button holes bring a playful touch to matching blazers and trousers, while bright T-shirts, football-inspired track jackets, and denim draw from different parts of Rogers’ upbringing. Across the collection, familiar wardrobe staples are reworked through unexpected details and a considered approach to construction and color.

With Leaving Marigot, Rogers turns family history and cultural memory into a design language of his own, offering a collection that is as much about where he comes from as what he chooses to make of it.

Fashion

Ella Mae’s SS27 Debut Is A Pink-Clad Rebellion

September 16, 2026

Ella Mae made her NYFW debut with PEACE ON EARTH !!, a collection where rococo romance meets early-2000s maximalism. The Spring/Summer 2027 collection straddles the line between pretty and punk. Silk taffeta, ruffles, rebellious graphics, and feathers came together in a wardrobe fit for her hot girl army. Clearly, the Ella Mae girl is unapologetically feminine and bold.

Founded in Los Angeles in 2021, Ella Mae Jepsen's brand blends her background in quilting and apparel design with her passion for sustainability. Behind the collection’s candy-colored surface is Jepsen's deep love for protecting the earth and for making clothes by hand. Working with deadstock and natural fibers and experimenting with dyes made from materials like rust, botanicals, and food waste, Jepsen is becoming a defiant innovator in the fashion space. PEACE ON EARTH !! is a call to action wrapped up in a pretty pink bow. As Jepsen puts it: protect the earth, because it’s the only place you can buy lipstick.