Nike BeTrue
Their exciting innovations include an expanded range of women's sizing, which we will see in a wider span of styles and colorways that had been previously unavailable to for public purchase— such as the Virgil Abloh x Nike TEN collection— their overall retail experience rethought for both online and in store, now offering a plethora of new services and personalized styling, as well as additional upcoming collaborations to follow suit of the successful all-female team effort evidenced by the 1 Reimagined project.
