The Rainmakers

March 07, 2018

For the Fall/Winter 2018 collection, ALYX is highlighting heroism, by bringing back classic pieces, re-invented and re-interpreted to reveal the spirit of a "Rainmaker." Continuing where the mens collection left off, the ALYX women's collection gets unique and one of a kind interpretations of their original silhouettes, and an updated utilitarian aesthetic— dying their classic puffer and then washing it with silver, light pink camo is now thrown into the mix, the rollercoaster buckle is re-intereperated into a choker.

ALYX has cast Molly Bair and Drake Burnett, both of whom offer bold reminders of what makes up a true Rainmaker.

"Rainmaker is a term that brings hope for the future and brings life anew. A hope for a miracle; the appearance of a Rainmaker to make everything alright again."

Photos courtesy of ALYX

Fashion

Jordanluca SS25 Gotham bag

Fashion

Natasha Zinko’s AW25 Collection: BOTCHED

March 04, 2025

Natasha Zinko’s AW25 collection, BOTCHED, takes fashion apart and rebuilds it in bold, unexpected ways. Classic pieces are stretched and reshaped into something entirely new. Pinstripe suits mix with corsets, oversized hoodies zip into tight tank tops, and boxer briefs transform into elegant skirts. Nothing is as it seems.

The collection embraces upcycling, using old fabrics to create fresh designs. Clothes are flipped inside out, stacked, and pieced together with unusual details such as extra sleeves and uneven hems. Some outfits are tight in one place and oversized in another, creating a playful contrast.

With BOTCHED, Natascha Zinko challenges traditional fashion rules. The collection reflects a world that feels messy and unpredictable, proving that imperfection can be beautiful.

Take a look at the lookbook below.

Designer: Natasha Zinko
Creative Director/Stylist: Betsy Johnson
Photographer: Raphael Bliss
Press: Agency Eleven
Casting Director: Conan Laurendot
Hair: Michael Delmas
Makeup: David Gillers
Text: Enzo Holdt

Fashion

Avavav's FW25 "The Hole"

March 03, 2025

In the height of Milan fashion week, models emerged from grave-like holes onto a grass covered runway unveiling Avavav’s FW 2025 collection "The Hole." The haunting spectacle explored themes of death, anxiety, and fragility reflecting Creative Director Beate Skonare Karlsson’s personal struggles with health and control.

Set against a horror-inspired backdrop, bloodied, soil-covered models presented a striking array of ribcage cutouts, skeletal-fringed furs, and bouclé blazers accentuated by armor-like silhouettes and sportswear influences. The seamless blend of gothic streetwear and exaggerated femininity embodied a powerful contrast between vulnerability and strength.

Expanding their collaboration with Adidas Originals, Avavav introduced two new sneaker designs—a warped interpretation of the classic Superstar featuring ultra-sculpted, transparent soles. The show also partnered with Swedish jewelry brand Glitter, incorporating oversized bows and shimmering embellishments to amplify the theme of fragile femininity.

Karlsson’s avant-garde approach reinforced Avavav’s reputation for conceptual storytelling finding beauty in darkness and creativity in pain.