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Enter the Droid

The editorial is more of an experience than a series of photos. Featuring avatar elements and AR implementation that makes you feel the clothes in real time, the editorial was masterminded by creative director Till Janz and gives you a taste of what it’s like to time travel through decades past. Including a mix 70s style and modern garments, the project is both vintage and futuristic, exuding the energy of a retro clubhouse that has gone through a re-rendering on its way to a mobile download. 

 

We wear clothes not only to have our expressions seen but also shared. The way we think about fashion has to both be physical and virtual, and this project takes the best of both worlds and introduces a fashion landscape you wouldn’t think possible. 

 

Check it out below.

Top by Magliano, trousers by Dries Van Noten.

Left — Sunglasses by Le Specs, suit and shirt by Dries Van Noten.

 

Right — Trousers by Visvim, boots by Roa.

Hat by And Wander, bodysuit and skirt by Calvin Klein Jeans, boots by Eytys.

Green top by Magliano, jeans by Helmut Lang, shoes by Hoka One, multi-colored shirt by Comme Des Garçons.

Hat by Moncler, suit and shirt by Dries Van Noten.

Left — Sunglasses by Le Specs, roll neck by Alyx, cardigan by Comme Des Garçons, trousers and belt by Magliano.

 

Right — Sunglasses by Le Specs, skirt by Calvin Klein Jeans, shoes by Eytys.

Jacket by Martine Rose, sunglasses by Le Specs, jeans by Calvin Klein Jeans, shoes by Reebok.

Hat, top, and boots by Alyx, shorts by Affix.

Top by Awake NY, sunglasses by Le Specs, bottoms by Moncler Genius.

Top by Awake NY, sunglasses by Le Specs, bottoms by Moncler Genius.

Right — Hat by Aries, top by Patagonia. 

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