424 Comes to Melrose Place
Guillermo Andrade, the creative mind behind the brand, sees the new flagship store as a way of breathing new life into 424 through the heart of LA, infusing the store with the non-traditional and disruptive energies of its vibrant surroundings. The space plays with industrial aesthetics, organic elements, and warm-cool contrast.
We wanted the Melrose Place Storefront to be a reflection of 424's design approach – a harmonious convergence of disparate elements
The Melrose 424 store held its grand opening on Friday.