Why green and red?
Rather than focusing on specific colors we decided to limit the palette to two colors, for an aesthetic value partially. Additionally, “2 colors for Issue 2” made sense, like the terms of a relation, this double creates a sort of dialogue. The theme of this issue is the relation, understood as a bidirectional interaction between two distinct poles that either sustain or mutually influence one another. Hence, we chose to use only two colors, green and red, and place significant emphasis on their interaction with the aim of creating an active experience. For this purpose, we created the ROSSOVISORE, an acetate tool that hides or highlights illustrations when overlapped. The final illustration is not the one printed in the magazine, not even the one seen through the ROSSOVISORE. It lies in the transition, in the oscillation between the two.
What topics does this installation cover? Why?
The topic of this publication, as we said, is the idea of relation, connection, bond. This theme can be found in several aspects of the magazine. First of all, it was clearly at the base of the design phase, where we had a continuous exchange with SUNNEI. The theme resurfaces in the illustrations, as each artist was invited to produce their work collaborating with another visual designer of their choice, with the idea that every part of the magazine could contain a collaboration, including texts. In this regard, we chose to develop texts as conversations between Media and guests, inviting them to discuss the idea of connection and relations between humans and various other counterparts. In this way, the theme of the magazine is embodied once again in the form of dialogues. Lastly, as already mentioned, the concept of relations is reflected in the way the images are experienced, as they can be modified and viewed in different ways using the ROSSOVISORE.
Describe the interplay between the publication and clothes, if there's one at all.
Well, there is an interaction with SUNNEI on the cover, which features their striped pattern, and the idea of the ROSSOVISORE it’s fun if you consider that it can be worn, kind of. However, there hasn't been a direct correlation between the clothes and the publication. Still, we believe that what unites us is the care for the finished product and the attention given to each phase of the process. For us, today a book is not just a medium. It becomes, in some way, an object. In a world where information is predominantly consumed on screens, a book is a tangible element, and this is something we greatly value. We choose paper, and we consider the tactile aspect of the reader's experience.
