With its focus on balance and longevity, BY:ERA positions skincare as an ongoing dialogue with time, one that values patience, consistency, and clinical intelligence over quick fixes.
In an editorial collaboration with Make Up Forever, who present us with looks that serve only to amplify the natural radiance of the models, Ward and Kweskin prove that beauty certainly isn't skin deep, it's so much more.
beauty: Ultra HD Light Capturing Self-Setting Concealer, Ultra HD Soft Light Liquid Highlighter, Artist Color Shadow 1918, Ultra HD Lip Booster
tank top by GOLDSIGN, belt Stylist's own, denim by Agolde
beauty: Ultra HD Light Capturing Self-Setting Soft Light Liquid Highlighter, Artist color Shadow ME338, Ultra HD Lip Booster
top by LRS, belt Stylist's own, denim by Agolde, earrings by Nora Kogan
beauty: Ultra HD Light Capturing Self-Setting Concealer, Ultra HD Soft Light Liquid Highlighter, Artist Color Shadow M806, Ultra HD Lip Booster
Pink one shoulder knit dress by Eckhaus Latta
beauty: Ultra HD Soft Light Liquid Highlighter, Artist Color Shadow D206, Ultra HD Lip Booster
knit tank by Sally Lapointe, denim by Levis, pearl necklace by Saksia Diez
beauty: Ultra HD Light Capturing Self-Setting, Ultra HD Soft Light Liquid Highlighter, Artist Color Shadow 722, Ultra HD Lip Booster
top & skirt by Maryam Nassir Zedah
beauty: Capturing Self-Setting Concealer, Ultra HD Soft Light Liquid Highlighter, Artist Color Shadow 603, Ultra HD Lip Booster
top by Maryam Nassir Zedah, skirt and jewelry Jawni's own, pearl necklace by Saksia Diez
Check out this exclusive office beauty x Make Up For Ever video by Ward and Kweskin below.
We're a little ass company with a big ass mouth and a whole lot to say, so for our first round of products we've asked our lovely judges to test out the only thing that makes the mouth even louder: lipstick. We have three natural brands with three sultry shades of red, the ever-iconic color too sexy to go out of style. Our contenders are "ROMEO", by Lawless, "Clarity", by Axiology, and "Crimson & Clover" by Ilia, and we have makeup guru and Beauty Committee judge Maki Ryoke here to give us the lowdown on each one. Check out her answers below and stay tuned for next round of products!
Which pigment do you like the best?
All equally good.
What was the best aspect of each product?
I loved the texture of Lawless, so matte but also smooth enough to build it up the way you want. With Ilia, I loved the matte and creamy texture, it makes your lips look so sexy. With Axiology, I love the natural and organic ingredients they use, it keeps your lips hydrated while still giving you a matte texture.
Most stylish packaging?
I like Lawless packaging the best.
All of them are red, but which one is your favourite shade? Which would be best for a night out?
For a night out I like the Lawless shade best because the matte texture will last longer on my lips. Also, the burgundy-red shade works best on my skin tone.
We're a little ass company with a big ass mouth and a whole lot to say, so for our first round of products we've asked our lovely judges to test out the only thing that makes the mouth even louder: lipstick. We have three natural brands with three sultry shades of red, the ever-iconic color too sexy to go out of style. Our contenders are "ROMEO", by Lawless, "Clarity", by Axiology, and "Crimson & Clover" by Ilia, and we have Savage x Fenty baddie and Beauty Committee judge Lulu Bonfils here to give us the lowdown on each one. Check out her answers below and stay tuned, because we have our next judge coming in red-hot tomorrow afternoon!
Which pigment do you like the best?
Axiology.
What was the best aspect of each product?
Lawless has a good lasting effect for a liquid lipstick, Axiology has a deep color with a stain like application, and Ilia has a very bold pigment.
Most stylish packaging?
Axiology.
All of them are red, but which one is your favourite shade? Which would be best for a night out and why?
Axiology is my favorite—its quite sheer and a deeper shade than the other two. I’d take Ilia for a night out because a little goes a long way and the color lasts.
