Concept Korea Digital Fashion Show

September 11, 2021

Due to the pandemic, Covid has altered the nature of most things, but Concept Korea is not letting it stop them. Instead of a conventional fashion show to commemorate the release of their newest collection, Concept Korea has declared a three-part series that uncovers the active stories and faces of contemporary Korean design in the fashion industry.

Through a digital lens, Concept Korea is able to showcase the most talented designers and hands in Korea working endlessly in their craft. From K-Pop stars and K-drama actors, they all share narratives surrounding their favorite brands featured in the film. In this story, EENK, NOHANT, and UL:KIN are the stars of their own fashion utopia where they mix post-modern, abstracts, and revolutionary designs and garments for the Spring 2022 fashion season.

Text by Tiana Randall
Photos courtesy of Concept Korea

The featured brands all make a name for themselves throughout the film in an inventive way.

EENK who specializes in imaginative layering and fabrics puts the U in Utopia by imagining her dream world through colors, silhouettes, and fabrics.

NOHANT, which sounds close to the word Nonchalant takes on that message by designing laid-back and casual garments, especially with their infamous "message t-shirt." With an emphasis on quality, the unisex label takes a savvy approach to everyday wear.

UL:KIN creates modernized and relevant designs with sustainability in mind. The label is a high-end relaxed line that addresses concepts surrounding the idea that sustainability is sexy. The designer behind the line translates his sensibility towards art and culture into a powerhouse for change.

After being exhibited at New York Fashion Week, the collection of all three designers will be showcased on B2B platform JOOR, where they will be marketed and promoted globally. Starting the 10th of September at 00:00 an NYT the films of the collection will be available on the Korea Creative Content Agency’s Youtube channel.

Photos credited: Nohant SS22 Collection, Ul:Kin SS22 Collection, EENK SS22 Collection

Fashion

A New Lee® and Alpha Industries Collaboration Takes Flight

Fashion

Escaping the Glass Cage

November 19, 2024

For years, she stood still, watching life rush past her, a quiet observer behind the glass. Now, the glass is broken, and she steps out into the unknown. She walks through the city, caught between two worlds—part of it, yet apart from it.

Her journey is quiet but bold, searching for something she’s never understood, something just out of reach. On church steps and under glowing city lights, she questions everything: the rules, the past, and where she truly belongs. Each step feels both freeing and uncertain.

A curious soul in a borrowed life, she keeps moving forward, leaving behind only whispers of her escape, like a fleeting shadow in the night.