Ephemera

Check out more from the collection below.

Fashion

Fear of God: The California

July 26, 2021

The backless slip-on has become a staple for footwear in the past year as fashion consumers have transformed their closets in favor of more comfort-inspired luxury items. The latest of such comforts comes from Fear of God with “The California”, a cell-closed foam slip-on informed by the versatile lifestyles and diverse landscapes of its namesake state. Fear of God will offer "The California" in a set of earth-tone colorways that equally reflect the coastal landscapes and the metropolitans that inhabit it, including Oat, Almond, Concrete, Cement, and Buttercream.

The slip-on also boasts an exceptionally lightweight structure produced entirely from XL EXTRALIGHT® Technology. With a focus on physical flexibility and softness, "The California" achieves a poetic metaphor that lives up to its name, reflecting the flexible lifestyle of California that seamlessly blends city with nature, as well as the worldwide reputation it has for its statewide soft, laid back vibe.

Text by Deren Owji
Photos courtesy of Fear Of God

"The California" is available for purchase now at a selection of retailers globally. Shop directly from Fear of God here.

Fashion

Transcend with HUF x Jenkem

While we can’t promise you’ll land a perfect kickflip after indulging in this collection, soaring through your next skate sesh in style is a guarantee.

Shop the collection at hufworldwide.com and select skate shops worldwide.

Fashion

Adidas x Pleasures

July 23, 2021

PLEASURES takes on a collaboration with Adidas by infusing their punk style into the classic Superstar sneaker that we all know and love. The LA-based brand switches up the game by opting for black leather and 10 different patterned inserts that sneakerheads can mix and match into the three stripes that trademarks Adidas.

To showcase this highly awaited collab, European-based photographer and director KOEKKOEK launches a campaign to highlight the quirky grit of PLEASURES. A mannequin situated in intriguing scenarios is seen adorning the punk shoe all while in situations that can’t help but to make you laugh a bit.

From sitting pants down on a photocopier, to having a nightcap with an actual human, the sneaker is the centerfold of this campaign story. While the still images tell a story of their own, there is a visual video clip to further push the boundaries.

Text by Cassie Jekanoski
Photos by Daniel Gebhart de Koekkoek

The aforementioned mannequin rocks a green Adidas tracksuit while contortioning into the Adidas logo seamlessly. As exciting as this collaboration is, there can only be more hope that we see more Adidas X PLEASURES down the line.

Check out the collection below.