God Wears Prada… and adidas

If you want in, get ready to hustle, because only 700 limited pairs will be released online on their website and in selected Prada stores worldwide beginning December 4, 2019. In the meantime, drool over the collab below.


Stay informed on our latest news!

If you want in, get ready to hustle, because only 700 limited pairs will be released online on their website and in selected Prada stores worldwide beginning December 4, 2019. In the meantime, drool over the collab below.



The black-clad family stands out amongst warm wood and suburban carpeting. In one image, Trejo reclines on a tan lazy-boy wearing full leather chaps and jacket, showing us that even bikers need to kick up their feet with family once in a while. Stylish black and chrome are abundant in this collection of biker boots, as well as reimagined UGG classics like the Otzo Clog, in slouchy leather that was first seen during Paris Fashion Week this past spring. Plush and rough at the same time, these distinctly American shoes and the campaign to accompany them promise that even if you go out on the road, the comfort of home is always with you.

The collection itself follows the same West Coast sensibility. Referencing the 1970s, AMIRI reworks the era’s relaxed approach to American dressing through easy tailoring, western influences, leather, denim and eveningwear. Familiar AMIRI signatures such as embroidery, flocked velvet and intricate embellishments sit alongside rugged denim and sleek tailoring.
At the center is the AMIRI Biscotto, introduced as a new house icon. Soft and refined, the silhouette brings a more relaxed sensuality to the collection, fitting naturally into the campaign’s Californian ease.