Greater Land

June 02, 2018

The correlation between mental and physical, mind and body, interior and exterior, how we feel and how we present ourselves to the world, is an inherently human in nature.

The success of Nike is in no small part due to a deep understanding of this quality. In the same manner as aesthetic choices such as color, length, fabric, etc. can communicate the inner nature of the wearer to the beholder, something as minimal as a sneaker can communicate spirit and essence. This shoot captures, in both form and content, precisely how a sneaker can transcend the realm footwear to become something profoundly human.

Photos by Fumi Nagasaka
Styling by Simon Rasmussen
Fashion Editor: Caitlan Hickey
Hair by Peter Gray
Makeup by Z enia Jaeger

Models: Liz Harlan, Jess, Mecca Allah, Faheem Allah, Mars, Tenzin Miyahira, Matt P, Sage Caesar, Stanley Simons, Christian Heritage

Photo Assistant - Eduardo Silva
Fashion Assistant - Sebastian Jean
Production - Office Solutions
Production Assistant - Sara Juric

Sport

Nike Station 97

To reinforce and celebrate the symbolic and stylistic goals the shoe had always stood for, the brand teamed up with the 2017 masters of techno/house music and lifestyle across the globe— Boiler Room. To offer us a literal underground haven, they took over the subway station at 162nd and Amsterdam Ave. with a light installation reminiscent of Japanese-futuristic iconography, and a lineup provided by Boiler Room that nearly blew the subway tiles off the roof. The vibrating, vivid night was the epitome of every energetic motif that the 97 has represented throughout its history, taken to new heights.

Sport

Nike BeTrue

Sport

Then I Blessed Them With That Polo

Fortunately, in the remote regions of Gilgit, Ladakh and Manipur, the sport survived, and it was in Manipur many decades later that polo was rediscovered and gained popularity among Westerners. The history of ancient polo may be controversial, yet its spread to the West is undoubtedly credited to India, where in the 1860s a British officer and seven British tea planters set up the first club for the modern game, the Silchar Polo Club. From there, the popularity of the sport caught on among British subjects in India, and eventually the sport was introduced to Europe. Once imported to the West, polo soon became a fashionable sport, especially among the nobility and in the army.