What began as a small Stockholm-based project has since developed into an international fashion house. Renamed Acne Studios in 2006, the brand has built its identity around contrasts — bringing together Scandinavian simplicity with more rebellious, unexpected and playful elements.
For its 30th anniversary, Acne Studios is returning to where it all began. Denim takes center stage once again, this time through a collaboration with American photographer and activist Nan Goldin. Known for her intimate and unfiltered approach to portraiture, Goldin photographs members of the Acne Studios community wearing pieces drawn from the brand’s past and present.
The series brings together contemporary designs, archival garments and reworked versions of some of Acne Studios’ most recognisable denim pieces from the past three decades. Rather than presenting a single, polished image of the brand, the portraits focus on individuality and personal expression, reflecting the experimental, independent spirit that has shaped Acne Studios from the very beginning.


















