To represent Glam in its fullest, the collective chose to feature Dese Escobar’s 100-year-old grandfather. While we couldn't chat with him ourselves, office spoke with a few members of the Glam family, who gave us their thoughts on the intercultural and intergenerational importance of sports, the similarities between artists and athletes.
How do you think glam reflects the sentiment of this specific project?
GLAM We really wanted to capture everyone in their own truth for this project. Our message is to be inclusive gender, race and age we welcome it all. it was great to see people comfortable in their own skin and that is what glam is really about.
What is the message behind "No Basketball Adherences?
Kyle Luu “No Basketball Adherences” is a way for people to see the Nike brand as accessible, even beyond the arena of professional athletics. For us— from meetings, straight to the clubs, everyday is a constant hustle, especially in the city, and comfort is a must. It was also important for the LGBTQ community to be visible in an arena that generally doesn't spotlight us. We are so grateful that Nike’s commissioning the project gave us a platform to speak and be seen.
Dese Escobar Basketball isn’t just in the stadium, it is also in the hands of fashion, art and culture.