In an unprecedented era of social distance and physical isolation, Jacquemus’ latest campaign finds surprising creative potential in the connective power of today’s digital technology.
The collection includes nine pieces that draw inspiration from both brands’ rich histories, with reimagined jeans, T-shirts, and trucker jackets which reference UNDERCOVER’s “Exchange” program from its 1998 AW collection and feature embroidered zigzag patterns inspired by their 2003 archives. The Levi’s x UNDERCOVER collection will be available worldwide on January 18th, through Levi.com, the Levi’s App, select Levi’s stores, undercoverism.com, and select UNDERCOVER locations.