Saucy Santana is more than a Material Girl!
Look, Santana is to be taken seriously. Excelling in a genre dominated by straight men can't be easy as a loud, flamboyant, gay man who shares the cadence with the likes of the City Girls, Latto, and more. But, he's found his niche and has cultivated a community that he sees fit whilst also pressing on the back of the biggest rapper's heels for the top spot. With his songs following "Material Girl" like, "Shisha", "Walk em like a Dog", 'If it's up", and more — Keep it Playa was born as his break out album
office was lucky enough to chat all things fashion, music, and flyness witht he Matieral Girl himself.
You have an immense amount of confidence, and takes a lot of bravery to do what you do because of the current climate we’re in. What were you like as a child and how did your confidence blossom?
I've always been the same. Even my family says that, my cousin was telling me how when people find out that we're related, people are like "Oh my God, really? How was he when he was younger?" And she was like "he's always been like that, he's always been funny, outspoken, confident. He's always just been himself authentically and genuinely." I always felt like I'm gonna do what makes me happy. And so that's what exudes kind of that confidence.
What music did you grow up listening to and how does that translate into the music you listen to now?
I got into music once I moved to Florida. So I grew up in Connecticut, I'm from Bridgeport originally. So when I was younger, I was into a lot of Britney Spears and Beyonce, Backstreet Boys, Mandy Moore, Jessica Simpson. I love pop music. From like newborn to like age 10, then I moved to Florida when I was 11. That's when I got into like Trina, more down south music, down south culture, down south dances. Jacki- O's, Khia, Iceberg, Uncle Luke— "big booty hoes, hump with it!" So yeah, once I moved down south, Florida culture really has a heavy influence on my beats and the way I rap, as you can tell. There ain't nothing like a Florida Bitch!
I feel like we know a lot about your outer layer, what you choose to put out on the internet, and into the world. You know, the material girl, all of the glitz and glamor of it, but what values and ethics do you hold closely?
Being real, being a real person. So a lot of times on a day to day when people might see me in person or, you know, through the day to day or in an airport or in a grocery store, I'm still a real person. And I hold me still being regular very serious. You know, I still like to make people know that I'm still a human being and I'm still a person. And I still, I wake up and I put my pants on one leg at a time like you, and my breath stinks in the morning. So, you know, I just, I hold my sanity close and just me being a person. Sometimes celebrities are not even looked at as people anymore where everything is scrutinized and up for debate. So I just hold me being a human, being like the rest of the people in the world very close to me.
As we know, Hip hop can often be the epicenter for homophobia or anything different. What is it like to be constantly surrounded by people who don't want you to win just because of who you are?
I'm not really surrounded by people that don't want me to win. I'm very picky, I'm very observant. So a lot of people that I'm around are rooting for me. And the haters that don't want me to win they're sitting in the nose bleeds, so I can't even see 'em! Those are the bitches that I'm untouchable to. Any bitch that don't want me to win, you can't even get into my bubble. And just going into the industry and going into these label meetings, when I just put out my rap sheet, it's undeniable. I'm surrounded by pushers, people that are pushing me to the top.
Is it annoying to be put into a box as a gay rapper?
Initially, it was. Now I take it and I embrace it. And I'm glad, I'm proud and I treat it with pride. I initially was so big on being accepted by the straight people that I didn't wanna be known as a "gay rapper." Now I don't mind someone calling me a gay rapper or a LGBT rapper because that is my community. That is my culture. And that is who I'm fighting for. I used to get offended about being called a gay rapper because I didn't wanna feel like my music was boxed. I've proven even with me being gay, that my music touches everybody. "Material Girl" is being sung by kids, men, women, grandmas, aunties, uncles, and grand-daddies. So, my dances are being done by white, Muslim, Spanish, Black, 50-year-old, 20-year-old, 10-year-olds, etc. My music touches and inspires everyone. So I don't mind holding the "gay rapper" rapper title.
Yeah, I'm not gonna say no one in the rap industry is gay, but you're one of the first to outwardly do it, to be public about it, and have mainstream success. It can hopefully help others maybe come out or want to pursue rap as well. But, was there any pushback when you first started making music because you were kind of just known on the internet?
No pushback when I first started making music, it was just about getting people to take me serious as a rapper. A lot of people thought it was a gimmick. They were like "You know, maybe he just had a little viral song, that's gonna come, it's gonna just a thing. And then, alright, we're not gonna see it no more." And so I just feel like I made people respect my artistry to be like "oh this wasn't just like a one-hit-wonder he actually was consistent with the bops."
I knew that after I listened to "Shisha" and "Get TF Out of My Face" and I was like 'wait, I'm a Saucy Santana stan.' So in your raps, you often talk about your everyday life, what you do every day, the stuff that you like, it's obviously a reflection of who you are as a person. Have you realized the dissonance between the real world and how they view rap and bragging? Being in the rap game, has that stance been cleared up to you as to why rappers are really braggadocious?
It's just the culture. It's the culture of rap. It's the culture of just being a bad bitch. I wanna' brag about a nigga buying me a Birkin, I wanna' brag about a nigga buying me a house. I wanna' brag about a nigga buying me a car. I'm a material girl at heart. So I wanna rap about my Chanel bags, and it's just relatable to anybody at home, regardless they have it or not loves a luxury lifestyle. Or would love the finer things in life. So you could be a bitch with $2 in your purse, but you gonna rap that song louder with pride because you want a nigga to wire you a million dollars. So, you know, I just think it's relatable and it's fun for everybody.
Someone's wired you a million dollars before? Or you've had that energy?
Yeah, girl. I'm working on it.
I need to work on getting "flewd" out first and then a million dollars.
Getting "flewd" out is easy. We gotta got to make niggas cut them millions of dollars.
So congrats on your album. What was the most challenging part? I'm sure you've been just making songs and being like 'well, this is gonna be a banger' but having a cohesive album is very different.
Yeah, the challenging part for this album was going back and forth with my team and what they thought it should sound like. And what instruments they thought I should add my beats and what they thought I should rap out my mouth. it was challenging for me because I'm like 'uh, you know, I mean I kind of got a formula and it's been working. So I don't wanna—you know, my fans expect certain things from Santana.' And I definitely always wanna grow, give different vibes, and different styles and things like that. I just never wanna seem corny. I bleed authenticity. So my fans clock everything they will know, "like who told you to say that corny ass shit? Who puts you up to it?" So I just be scared to like let them down.
Do you think your fans often clock you?
Yeah, my fans, my fans don't play. My fans know me and they know my body. And so, just even if I do say something, so many people have gotten to know my personality through social media and going live and stuff. They always like "that just Santana" or "You know he meant it like this" etc.
Were there any mentors that aided you along in this process and what was the best advice you received?
Just people that I'm kind of friends with or people I'm close with that were already successful rappers before me. So, you know, like City Girls and Latto, I would always ask them for advice. Me and Latto record in the same studio, so I'm like 'Latto, come listen to this song I just did' or JT will send me her music like "listen to this verse I did last night." And we just go up on music stuff and what sounds we gon' hit. We just give each other advice and motivation.
Can you define the difference between a "Material Girl" and a "Playa" because your project is called 'Keep It Playa' ?
A Material Girl is self-explanatory. We like to find our luxury things in life. We want steak and lobster. We don't want no beanies and weenies from these niggas. I want you to buy me a house. I don't want a pair of shoes. Chanel and pearls is the trick that it takes to keep the girls. So, you know, just being fun, just living lavish, living luxury, being large and in charge. Keeping it playa and being playa is just somebody that just keeps it cool, keep it calm, keeps it collective. Oh, you dumped me in and got a new girl? Well, okay. I moved on and I got four more niggas added to the rosters and they all baller! So there's no flock off my brows just always gotta keep it G'. You can never let 'em see you sweat.
What percentage would you say you are a material girl and what percentage would you say you are a playa?
50/50. A perfect split.
That's gender euphoria.
Can you give like a three or four-step guide on how to become a material girl? If you haven't been indulging in a material girl lifestyle beforehand?
1. Be a boss. Work on becoming a boss because sometimes. well I've learned when niggas see your attitude and see your boldness, that even make them wanna step it up. Like, hold on, this a boss bitch right here. I can't come in with no coach bag, I gotta' go get lil' mama some YSL.
2. Being in trend, being in the know. You don't wanna' be no material girl wearing shit from three seasons ago. You But also you gotta give what it's supposed to give.
3. You just gotta be a fly. I hate— I've seen so many material girls and they are corny. You got on all that drip, but bitch you can't dress! I've seen people just decked out in their labels and they got their shit on, and I'm like 'girl, you still look corny as hell.' I wish I could say her name!
Material girls have always been known for something very surface level and materialistic, but is there something that you can hold internally within yourself that equals out to what a material girl could be?
You always wanna be your best self. You always want to have the best things. Everything that I do and everything I want, I want it to be top-notch. So it helps you work harder because you know that in everything I do, I want to be number one or I want to be top not. Or I want it to be the best. I wanna have the best things, the finer things.
What do you want to create that lives outside of you?
I wanna leave a vibe. I wanna leave a mood. I just want have impact and influence, that's the most important thing for me. I know with me rapping and just me being a content creator and different things. I often look up to a lot of things that the greats have done before me. And it's because they left an impact on rap. They left an influence on the culture, and I feel like that will just carry forever. If you think of the greats, you think of all the old people that have died or no longer rap, and you know, how people are always doing samples, like people are always replanting old beats. It's because these people left an impact and influence on us, that even if they don't rap no more, even if they dead and gone, we still look to them for a vibe or just set the tone for a mood. And that's what I wanna leave —impact the influence. I want people to still be using my lingo in 20 years.
This is Saucy Santana's dream world, what does it look like and what are the rules? Can you paint the picture?
Santana Santana's world is real bitches only. I'm very big on being yourself and being authentic and just doing what makes you happy. There are no rules in Santana's world. Happiness, being genuine, doing things that make you smile, doing things that make your, that make you comfortable. I'm very big on if something seems forced to me or it seems corny, or it doesn't seem of my swag, of my aura, or uncomfortable, I'm not with it. I don't like things that are gimmicky. I like real bitches. I like real energy.