TELFAR X EASTPAK

April 04, 2022

Tech bro's now have no excuse to not be stylish.

Telfar is at it again with a collaboration expanding what the fashion brand has to offer. While the New York-based label is known for unconventional takes on must-haves, their newest bag revives a staple— partnering with Eastpak, making this release seem like a no-brainer. While marketing remains the same for previous releases aired on Telfar TV, the fashion giant has taken a different approach. Their first-ever blind pre-order took place before the bags were visualized— giving a chance to beloved buyers. This may not make sense for most brands, but Telfar has a relationship with their consumer like no one else.

With similar ethos, Telfar and Eastpak have arrived with four bags. The large and medium bags sold out in seconds on March 29th, and the small bag followed suit on April 4th. While Telfar pieces go quick, one may have a chance to snag the round bag on April 8th, a new signature classic. Both with legacies of mindfulness and accessibility, Telfar and Eastpak have your next side-bag, just in time for Coachella.

Text by Michael Hall
Photos courtesy of Telfar

While each drop sells out in seconds, check out the bags here.

Fashion

Nike x Jacquemus

July 10, 2024

Simon Porte Jacquemus' third collection with Nike marks his directorial debut, unveiled with a campaign and short film titled J'aime Paris. The French designer, known for his cinematically staged runway shows, reimagines Nike through his unique lens, influenced by an adolescent obsession with Nike TV commercials.

The film, featuring Serena Williams, Central Cee, and Rina Sawayama, among other friends of the brand and Jacquemus himself, offers a scenic, minute-long tour of the city through his cheery eyes. Nodding to the Paris Olympics, the ready-to-wear collection includes reimagined tracksuits, T-shirts, statement bras, and long skirts in patriotic red, white, blue, and silver.

The Summer 2024 Nike x Jacquemus collection is available on jacquemus.com and Jacquemus retail. The collection will launch on Nike platforms on July 23.