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Red Bull SoundClash with Bren Joy

Prior to the show, office sat down with Bren Joy and talked about how he was preparing for the event, what inspires his sound, and his place in the music industry. Through inspiring conversation, gentle humility, and an undeniable it-factor, the Nashville-born artist proves that he has a promising future for himself.

 

Continue reading below. 

Hi! How are you today?

 

Amazing. How are you?

 

I'm good. I'm sure you've had a pretty busy day.

 

It's been insane. Yeah, it's been good. We just got off tour. So we're still on tour actually. We leave in the morning to play Atlanta.

 

What have you been doing to prepare for the SoundClash tonight?

 

Learning lyrics. You know, learning Jake's songs. I think I've just been trying to get into the headspace of this is not just a concert and it's kind of this incredible celebration almost, so getting into that headspace. I'm so competitive like, it's bad. And so I'm trying not to be that guy.

 

So is it you singing his songs as well?

 

Yeah, I'm singing some of his songs. And he's singing some of mine as well as our own, you know? So it's gonna be fun.

 

That's a really cool twist to going to a typical show. So you kind of talked about how you're from here, you are moving to LA and just got back from London. So what is it about these places that inspire your songwriting? Could you pick a specific place that you get inspired by the most?

 

California right now. I get inspired by places in eras, especially songwriting right now, like California in the 80s and 90s right now is my biggest inspiration for this next project. Anything that I can hear in the 70s or 80s in a vintage Cadillac, is what I want my stuff to sound like right now. But California, I think it's just the air. It has this essence of freedom and this essence of individuality and authenticity. And I think that's what really inspires me about that city.

 

You also talked about architecture, too. When did you first start getting interested in that and how does that ties into your music?

 

I just always, even as a kid, always just loved buildings which is weird. But my mom does interior design and stuff on the side. So I always was that mama's boy with her while she's shopping and doing that. And my grandfather built houses and so did my dad so I feel like I've always been around it. It's just really inspiring seeing how people are able to create shapes in light and in air through placement. I kind of see where I can place things in a mix and music to create new shapes and new things. That's the way my brain works.

 

Did you know that you always wanted to become an artist or performer?

 

No, when I got to college, I just recently started singing so I was just surrounded immediately by friends that were just blowing me out the water. I'm surrounded by so many still. I think junior year came and I just really had a lot to say and I didn't really enjoy singing other people's songs, I just wanted to sing my own. I think there's power in finding your place in music. I think comparison is a very big thing. I think that's why I was able to grasp on to being an artist so quickly because as soon as I let go of that comparison, I found what I'm good at. You know, my niche.

 

You being true to yourself.

 

Yeah, fully. It's very important and a lot of people don't want to hear that. And I think that's why a lot of people are like, fearful of being artists. And I'm like, "No, fuck that." If I'm gonna do it, I'm gonna do it now. You don't want to look back and be like, "Oh, damn, I wish I could have done it this way." So many people do that. And they start so late. And I'm like, "Nah, bro, just go for it." 

 

I feel like there's never a time where it's too late to start doing something that you want to do.

 

Someone's gonna listen to your music. Even if it's one person, that's somebody. That's where it starts, though. And that slowly grows to, you know, a SoundClash.

 

Was there sort of a pivotal moment for you where you kind of sat down, you're like, "Damn, I'm actually doing this and people are listening to me."

 

That's a good question. I don't know if I've had that moment. Yeah, but there have been moments where I'm like, this is kind of wild. This is kind of crazy. My first show at EXIT/IN definitely was a very big moment of like, "This is sold out. This is crazy." But I think finally announcing the tour. It was the first time I felt deserving. Like it was the first time I felt like, "Fuck yes, finally." Pink Sweat$ is a dime, you know? So I'm very honored. I think it's just very surreal going from city to city and seeing people in Toronto singing my shit. And people in Montreal, and Minneapolis was crazy.

 

It's like actually seeing real-life people. Yeah, streams are streams, you see the numbers go up, every month. But when you're actually face to face with people.

 

Yeah, it hits different. It's so inspiring because it just reminds me of like, this is why I do it. I don't do it for any executives, I do it for the people listening. And it's nice to be reminded of that right now.

 

So I know we are still in a pandemic, but shows are kind of happening again. What's that sort of feeling for you when you're up on stage, and you get to see the people singing your songs?

 

It's power. I think in the least narcissistic way possible. It's power. I think it's the one chance in my life that people are listening to me. When I step on the stage, people are just listening. And I think that there's so much personal power in that. I feel very strong. It's good that the messages I'm saying, and I'm singing about, I believe in, but it's very special. I can't really explain it, you know, you can't really describe it. It's just this sense that I hope a lot of people get to experience.

 

What sort of advice do you have to give for people who are looking to follow in your footsteps?

 

As a new artist, I still consider myself new, I feel like it's very easy to overthink things. And to be very like, "This has to be perfect." And I think what has worked for me is simply impressing myself and putting it out. I think so many young artists get so caught up in the labels and the executives being like, whatever. And I think they forget that like we're the ones hiring them. We're the ones that are the next up for Warner, next up for Sony, we're next up. And so I think people forget about that. And it's very important to remember that it's very achievable. It's hard work, but any job is.

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