On Wednesdays We Wear "Slutcore"

What’s your position at Miss Nothing?

I am the co-founder of Miss Nothing and I design it with a couple of my friends. It's more of a collective thing, but I'm the one behind the actual business plan.

I heard you want to stay anonymous. Why did you choose to not show your face or your name?

I think since Miss Nothing is a brand for people who go ahead with being reckless and doing whatever they want to do, it's a good move to not associate the brand with a single person. I think it's fun to have that sort of pod of mystery.

How many people are in the collective, then?

It's literally just my friends. The thing is, when I'm talking about the collective, I can go on a night out, and it could be 4 am, and I'm in the smoking area, and I speak to random people about dresses and stuff like that. I'm like: “Hey, do you like this?” and they respond with “Oh it needs to be shorter”. And I'm like, “great!” This is the collective - drunk ladies, gay guys, and anything in between.

It's always the case that you meet the best people in the smoking area.

Exactly.

How did you get the idea to launch Miss Nothing?

There was this one time when I went to Paris with my friends, and we were actually working on something completely different. We missed our Eurostar train and decided to just get drunk instead. This was by the way like 9:30 am. So we got really drunk, and we had all these suitcases with loads of designer clothes, like Prada and MiuMiu dresses. We decided to just to a random shoot, but the clothes were all very much Granny vibes — they were so fucking boring. Then we thought let's take the dresses in and let's clip up the back because we wanted them to look skimpier. I was wondering why none of the high fashion designers is making skimpy dresses anymore. I feel like you can only buy skimpy dresses on Pretty Little Things, Zara, or H&M. My idea for Miss Nothing was to make a brand that's somewhere in between luxury and high-street, where you can get an affordable dress that's mini and “slutty”.

Some of your dresses have “MySpace Whore” or “No Morals” printed on the front. What does a life without morals look like?

I think it's definitely still being a good person. I'm not trying to encourage any rude behavior. It's about doing whatever you want to do. If you're drunk at 3 am and you want to get more then, why don't you? If you see a hot guy, or hot girl in the club, just get on with them. Who cares if you have a boyfriend? Life is short so you might as well just go for it. I don't want people to wear those dresses to a club, I want them to wear those dresses to the office. That's what I’m trying to convey. Why should you have morals about what and where you wear what. You should just be free to do whatever you want.

So, do you just want to reinvent office wear then?

I mean, kind of. You know I will come in a mini skirt at 9 am, and everyone's staring at me like I had done something wrong. It's a normal thing. I'm just trying to normalize being a “slut”.

Do you think people in the UK are too conservative still?

I mean, yeah. I feel like the brand is basically LA-inspired. It's what people would wear by the pool. But like, why should they wear it at the pool? I do think that the UK is very conservative. It's not as conservative as some other countries, but people are boring here.

Can you draw a picture of the typical MNA girl?

I think that she is - you know that's actually a tricky question. The Miss Nothing girl is like any girl. Anyone could be a Miss Nothing girl, you know? I think it's more about buying into the concept of freedom and buying into the concept of you can do whatever you want to do whenever you want to do it. You just have to be reckless in order to be a Miss Nothing.

Why is the brand called Miss Nothing Apparel?

It's inspired by a song from Taylor Mommsen’s band The Pretty Reckless called Miss Nothing. She's played such a huge role in my life as little J in Gossip Girl. So, I just thought Miss Nothing IS the brand. She's definitely been a huge inspo for me and the brand.

I definitely see the parallels between peak little J and a reckless girl in an MNA dress. But do you think the urge to wear "slutty" dresses is also a response to being forced to wear sweatpants for almost two years?

I mean, kind of but not a conscious one. But I’m also tired of what's in the shops because every single high-fashion brand comes out with a sweatpants or hoodie collection. It's great to be comfortable but you can also be comfortable in a mini dress. So why choose sweatpants?

That's such an interesting take because people do not associate mini dresses as comfortable necessarily.

No, but aren't they?

Well, no pants are the best pants, I guess.

Exactly! There's nothing digging into you, there's nothing uncomfortable. You're just wearing a little bit of cotton with a flower. It's comfortable. Will you be cold? Probably. Just wear a jacket.

I mean, bitches never get cold.

Exactly.

That's such an interesting take because people do not associate mini dresses as comfortable necessarily.

No, but aren't they?

Well, no pants are the best pants, I guess.

Exactly! There's nothing digging into you, there's nothing uncomfortable. You're just wearing a little bit of cotton with a flower. It's comfortable. Will you be cold? Probably. Just wear a jacket.

I mean, bitches never get cold.

Exactly.

That's such an interesting take because people do not associate mini dresses as comfortable necessarily.

No, but aren't they?

Well, no pants are the best pants, I guess.

Exactly! There's nothing digging into you, there's nothing uncomfortable. You're just wearing a little bit of cotton with a flower. It's comfortable. Will you be cold? Probably. Just wear a jacket.

I mean, bitches never get cold.

Exactly.

Was there anything that impacted the collection in some way as in people, movies, eras, or subcultures?

It's mostly people and the type of person they are. When I was doing the whole thing and coming up with the concept, I was genuinely just thinking about myself being drunk and the choices I would make whilst being drunk. You know sometimes when you're sober, and you think "Am I gonna go for a black eyeliner? Hm, no." But I'm two margaritas down, and then, obviously I'm gonna go for black eyeliner. It's more about being inspired by people and their choices when they're drunk or people that I've met. Also, I listen to a lot of cunty music, so it's very much about the vibe that gives me, and I think about a person that would dance to this music wearing our clothes.

Your clothes cater right into the bimbo, hot delusional smart bitch scene. Is “slutcore” here to take down the patriarchy?

I mean, I hope so, but also, I'm making a dress at the end of the day. I'd say whatever happens happens. But yes.

In one of your images, a girl is sitting on some guy's shoulder, looking really fierce and seductively into the camera. Where does feminism overlap with being a "slut"?

It's all about the empowerment of women. That is kind of the whole point. You just wear what you want to wear, because you don't want to be affected by other people's opinions. Especially not by a man's opinion.

Was there anything that impacted the collection in some way as in people, movies, eras, or subcultures?

Your clothes cater right into the bimbo, hot delusional smart bitch scene. Is “slutcore” here to take down the patriarchy?

I mean, I hope so, but also, I'm making a dress at the end of the day. I'd say whatever happens happens. But yes.

In one of your images, a girl is sitting on some guy's shoulder, looking really fierce and seductively into the camera. Where does feminism overlap with being a "slut"?

Fashion

Happy 424 Day!

Simon Rasmussen — What's going on?

Guillermo Andrade — Right now we're just setting everything up.

So, what are you doing, is it a party?

Well, I kind of felt universally forced, right? Because 4/24/24, I was just like, I don’t really have a choice here. The stars also just kind of aligned, so to be honest, I got this settlement that came with a bunch of clothes so I had this idea to give back to the kids who fuck with us by allowing them to buy our shit first. Not handing stuff out for free, but to do it in a way where we could skip the middleman of the industry, so to speak, and not allow clothes to disappear into the abyss of Farfetch or whatever else. So what we’re going to do is a sort of warehouse sale, which we’ve never done before so that was really exciting for me. I didn’t want to do just another warehouse sale, so it’s like a sample sale turns rager. We teamed up with Adidas and a couple of other sponsors, then drinks, DJs, and a performance.

Sick, I love it.

Yeah. My dream sample sale. Also, it’s not just hoodies and t-shirts here in there, it’s proper collections from the past three seasons. I’m also not picking and choosing, trying to make it accessible, like this was the only way I could afford to buy shit when I was a kid, bro. Sample sales were the thing I looked forward to the most.

I feel you. In New York, there's the annual CDG sale, which is when I used to cop all my CDG.

The only time I could afford Rick. I flew to New York once for a Rick sample sale and I was like, Wow, I can't believe I got invited. And it was mental. I still have those pieces. I will never sell them. Not even because I got 'em cheap. It was also just really fun. Even on the flight to New York, I was like, I can't believe I'm going to New York for a sample sale, what a fucking loser I am. But it was like the adult version of when I was a kid and I was like, Wow, I can't believe I'm 20-something and I'm still doing the thing I was doing in high school. So I hope we can create moments like that for kids here in LA.

Yeah. I love that. It’s important to connect with them; they’re essentially creating the brand. If you don't have them, good luck.

I mean, yeah. Fuck, bro. It's cool that we've been around for this long. I mean, it got a little rocky there for a second I think, for all of us. So coming out of it, tomorrow is a celebration. And it’s like an odd day of the week. It's a Wednesday, super random. And now that we've set it up, the homies are all like, Yo, I'm coming. I'm coming. Let me jump on stage, let me do this, and that's really what it's always been about. It's not some other strategy to get likes on the internet.

That’s how the best things happen, you just couldn’t help yourself. It was intuitive.

Yeah, it all came together in a really nice way.

Would you say that’s how 424 started as well? I remember we met in like 2010 on Fairfax and I was visiting with Rasmus…

Oh bro, it’s probably the time when I started the branch… do you remember Cecilia from Black Dakini? She’s the one that introduced me to CIFF and honestly, I didn’t even care what she was doing, I was just like, I’m coming, I’ll go with you. She said she’d give me half of her booth and I said, Awesome count me in. At the time, I had just gotten my green card and I wasn't allowed to ever leave America, so Copenhagen was one of the first cities I went to when I could finally travel. I mean, you see what we did at CIFF bro? It became our fucking hub for half a decade.

That was a moment for sure.

I remember the first account I got was Antonioli, and he came super gangster, being like, You're going to sell me these clothes. And I was like, bro, I didn't come to sell clothes. I'm just kind of catching a vibe with my homie and I made these things. And he's like, No, you're going to sell it to me. And then I was like, Oh my god that’s Claudio Antonioli. So then I went home, I googled wholesale, and figured that shit out. [laughs]

[Laughs]

Like you said, I couldn't help myself, but I didn't just make t-shirts and hoodies either. I was really on my Rick wave, so I made my version of the Rick things. It was that meets like The Boondock Saints, because I'm still a little bit of a Cali bro, sort of rock kid, but not really. I like hip-hop, but I like the way the rock stars look. I like the contrast. I thought it was cool. After that, I just never stopped.

It was clear to me when I first met you that you were onto your own thing in LA. It made a lot of sense, and it was so cool. It was before 424 was its own brand; you just had the store and this really cool curation.

It was all my shit, bro. I was very, very invested in sharing all of these things that I was finding from all over the world, like Astrid Anderson. She was one of those designers at the time, so important to 424. The connection to Copenhagen specifically for me was huge. I had a big fan base there. It was incredible. And then here in LA, we were sharing the things that we were a part of and finding; it was still the early days of Fear of God, Rhude, Martine Rose. A lot of these brands, we were the first store to ever sell it — we were selling Hood By Air on the West Coast.

You had Rick as well, I remember.

Oh yeah. It took me a long time. But I got Rick, bro. By the time I had to close the store on Fairfax, I already had a Raf Simons account. I had reached my ultimate dream. It was really all the stuff I wanted to wear at the time. It was dope. The best of the best.

We had an office magazine newsstand in there as well.

Oh yeah, we did! I came to visit the one you had, and I was like, Yo, I got to bring this whole fucking thing over here. But yeah, in LA, after two days people forget you exist, but everyone’s been super supportive. We’re all 10 years older now. We've been around forever at this point.

It can be dangerous to take those breaks when you’re figuring shit out, but there’s something very genuine to this comeback you’re having.

Thank you, thank you. We’ve been in and out of those fucking showrooms in Paris for long enough. I've been in and out of these factories for the past 10 years of my life. We had to figure something out. And I think now really diving in, being in Italy full time and being there to develop these products over time, I think that the whole thing just really shows the suppliers respect you more. The people who are making your goods understand why you're making them. And I think now I finally got to the place where I'm not making Italian things, I’m making my clothes, I'm making Cali-centric shit, but with that European technicality and execution. With this Fall / Winter collection, it clicked.

So what’s the vision for the next year? What are you manifesting?

I'm just fucking relentless, bro. This is the way I want to live my life. Now that we are more aligned, more prepared, and have more experience, moving forward it is just more of becoming a fully functioning company that can provide and create opportunities for all of the people around me. We’ve been operating just on instinct for a long time.

Sustaining a business is scary, trust me I know.

Scary as fuck, dog. I just opened a store next to Bottega, bro, and it’s like what am I even doing? You have to just believe in the thing you're doing more than anybody else.

100%, and it seems like that’s what you’re doing.

And fashion’s kind of a competitive sport, as much as people don’t think it is. We can reach a certain level without losing ourselves. My biggest ambition at the moment is to create something that, when you leave one of our neighbors you come into our place you don’t feel that the level has been sacrificed at all. And it’s not easy.

Definitely. I wish I could be there tomorrow.

Thank you, bro. 10 years now. You’ve always shown me so much love. We have to do a booth or have the office part of the next 424 day. Shit let’s do a 424 day in New York.

That would be sick. Let's do it. I'm here. Let’s catch up soon.

Next season’s right around the corner so I’ll see you in Paris.

Yes, see you in Paris and Happy 424 day!

Fashion

Luis De Javier's Puta Takeover

April 25, 2024

Last night with Luis De Javier, guests were overheard confirming this generation's most vital conundrum: “If I’m cunt, I can still be pussy.” “And if you’re pussy, you can still be cunt.” This sentiment echoed throughout the night as we celebrated De Javier’s first-ever streetwear collection, "Puta". We spent seven hours at Ella Funt at a dinner turned party that only he could’ve thrown (co-hosted by emcee). It was too dark for even the most aspiring-to-look-mysterious of us to wear sunglasses inside. Under the semi-oppressive flash of party photographers, we danced as much as the space would allow, drank tequila out of teacups and kissed each other on the cheeks with a vaguely European intimacy. “I’m doing streetwear!” De Javier could be heard exclaiming — whether it be in disbelief or excitement, we couldn’t tell you.

Words and photos by Izzy Capulong

The Spanish-born London-based designer has been well-loved for his genderless tailoring, latex mastery, and overall message of empowerment. Dressing everyone from ravers to A-listers, De Javier’s latest drop pushes his design repertoire to a new level. “While designing for my celebrity clientele and showcasing my creations on the runway has always been my dream,” he notes, “It’s equally important to me that my brand resonates with a wider, more diverse audience.” While this collection’s medium has shifted from corsets to sweatshirts, the classic LDJ avant-garde sensibilities remain. Bikinis and booty shorts are shamelessly emblazoned with “PUTA,” blazers are constructed with ample shoulder padding, and I had my eye on the cheekily-named “Faguette Bag.”

The Puta collection will be available exclusively on emcee.

Fashion

Nadia Lee Cohen Celebrates Paris Texas Launch at the Chateau

To celebrate the launch, Cohen and founder and creative director of Paris Texas, Annamaria Brivio hosted an intimate dinner at the Chateau Marmont pictured below. Arman Naféei entertained guests throughout the evening with a special playlist he curated for the occasion.