Tarot for Fashion

March 10, 2021

The art of Tarot has long been used as a form of self-reflection and discovery. In an interesting cross-referential project, legendary German designer Bernhard Willhelm has created an app that combines Tarot with fashion and contemporary culture.

Meant to inspire decision making, problem solving and personality analysis, Tarot has long been used as a mental and spiritual practice for many individuals. The app continues this centuries-long practice, instead using images from Willhelm's timeless fashion collections across the last two decades to represent the differently-themed cards.

From the intuitive card-picking experience to the app's inclusion of analytic readings such as SWAT Analysis and Project Horizons, the Willhelm Tarot app is an exciting new take on expression within the fashion photography world.

Click here to download the app, and check out images from the app's interface below.

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