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Lost in Tanima's Translation

What a journey this photographer and creative director have had. From working in corporate finance and tech to being Frank Ocean's assistant for two years to capturing Lil Nas X's first portraits in the wake of his career— this artist has so many arcs to navigate for her work. She's multidisciplinary, certainly multifaceted, and talented feels like a basic Dictionary word to describe her. Mehrotra's portfolio is layered with vision. Mehrotra broke down her solo show, Affectionately, for office, which was a tribute to her grandfather and family culture and dynamic. An ode to her background and the love that drives her. Although, her career catalyst began with photography quilted through the portraits of artists, the same emotion that drives her work is found in her other queries. In this conversation, the creative director invites us in on her journey of translation and ever-evolving practice. 

Recently, you just did your first solo show, ‘Affectionately.’ What was the process behind putting this show together and what should it mean to audiences? 

 

I made this body of work to feel better — to deal with the feelings that came with not getting to say goodbye to my grandfather before he passed. The show was both a commemoration and a catharsis, doing it gave me an outlet for my grief and an opportunity to float between mediums. I spent all of April shooting the work and presented it in May. It was a lesson in creating while the feeling is raw, to cut yourself open in the process. To see it be received with so much love and support has been beyond anything I could’ve imagined. 

 

How does your culture or personal influences drive your art? 

 

My culture, my upbringing, my lived experience, where I'm from, the people I've met and the places I've been all inspire and inform the work. I feel lucky to be able to feel deeply, absorb my environment and translate those feelings.

 

You've shot artists like Megan Thee Stallion, Tracee Ellis Ross, Teezo Touchdown, and so much more. Is there a difference between shooting artists or musicians in contrast to your personal work?

 

I don't view them as different. I bring the same energy and approach to every shoot, regardless of who I'm shooting. My intention is to cultivate a generative space that allows the subject to be present and vulnerable.

 

 

 

For the future, are there any artists that you want to work with?

 

Young Thug, and I would've liked to work with Issey Miyake. 

 

You did creative and video direction for several artists throughout your career. Are you as passionate about creative directing as you are about photography and directing?

 

I find a lot of enjoyment in the process. If done right, creative direction is an opportunity to really ask questions and get to the core of a person or idea -- then craft an identity from there. What should this look and feel like? Why? Who can help achieve this vision? 

 

 

If you had to define yourself by an image that you photographed, which one would you choose?

 

My practice is always evolving. If I had to pick a photo that shows where it's at currently, it would be one I took of two men on a red sofa praying. Both are dressed in white kurtas with their eyes closed, lost in the moment. I feel like it has all the elements — intimacy and presence.

 

 

 

 

  

Are there any upcoming projects that you're working on? Any plans to do another solo show soon?

 

I'm working on a few music videos and writing a short film as well as some album/single covers and putting together a book. I'm working on doing another solo show in the fall and getting some furniture designs I've been sitting on out into the world. 

 

Random question, as you always need one— do you have any recurring dreams?

 

Since I was teenager, I've had this recurring dream where I'm dancing on a beach in Brazil with a green dress on and a flower in my hair. 

 

 

How do you know when you've captured a memorable photo?

 

It's a feeling.

Watch below for her personal short film, 'Grief.' A look into her artistry on a moving platter, drawing you deeper into what she can do. 

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